1. INTRODUCTION
This Privacy Notice applies to Dial4sms Technologies India Private Limited and all its subsidiaries, associates, and branch offices in India (hereinafter referred to as “Dial4SMS”, “we”, “our” or “us”). Dial4SMS acts as the Data Fiduciary of your personal data unless otherwise specified. Protecting your privacy is central to our operations. Whether you are using our Bulk SMS, WhatsApp, Voice Call, Digital Marketing services, ERP solutions. We are committed to handling your personal data with the highest standards of transparency, confidentiality, and accountability. We want you to feel secure when interacting with us, knowing that your personal information is handled responsibly and in compliance with global and local data protection regulations.
2. OBJECTIVE
The purpose of this Privacy Notice is to explain:
- What personal data we collect and why.
- The sources of personal data, including where collected indirectly.
- How we collect, store, process, and share your data.
- The purposes and lawful bases for processing your data.
- Your rights under relevant laws and how you can exercise them.
This notice reflects our commitment to comply with:
- Digital Personal Data Protection Act, 2023 (DPDPA)
- General Data Protection Regulation (GDPR)
- Information Technology Act, 2000 & SPDI Rules, 2011
- Other applicable privacy legislations.
3. SCOPE
This Privacy Notice applies whenever you:
- Visit or interact with our websites, mobile apps, or social media platforms.
- Engage with us via SMS, WhatsApp, Voice Call, email, or digital marketing
channels. - Register or participate in webinars, promotions, or campaigns.
- Use our communication products and marketing automation platforms.
- Visit our offices or attend our events.
- Subscribe to newsletters, whitepapers, reports, or download content
Our services are business-focused and not intended for children under 18 years. We do not knowingly collect or market personal data of children. Parents or guardians may contact us for immediate deletion if such data has been shared inadvertently
4. WHAT PERSONAL DATA WE PROCESS
Depending on your interaction with Dial4sms, we may collect:
1. Business & Contact Information – Name, job title, email, phone, company, designation, industry, location.
2. Marketing & Communication Data – Preferences, campaign interactions, optins/opt-outs, event participation details.
3. Technical Data – IP address, browser type, cookies, device identifiers, login credentials, access logs.
4. Transactional Data – Service usage, invoices, payments, support tickets,
communication records.
5. Content Data – SMS/Voice/WhatsApp content, email templates, campaign designs shared by clients.
6. Compliance Data – Consent records, Do Not Disturb (DND) preferences,
unsubscribe requests.
We never sell personal data. All data is used strictly for business and service purposes.
5. PURPOSES OF PROCESSING
We process your data for:
- Delivering Bulk SMS, WhatsApp, Voice Call, and Digital Marketing services.
- Responding to queries, providing support, and improving customer experience.
- Sending transactional, service-related, and marketing communications.
- Verifying accounts, preventing fraud, and ensuring compliance.
- Conducting analytics for service improvements and personalization.
- Complying with regulatory and legal obligations.
- Protecting the rights, property, and safety of Dial4SMS, its users, and affiliates.
Processing may be based on:
- Consent (marketing communications, event participation).
- Contractual necessity (to provide purchased services).
- Legitimate interest (improving security, preventing misuse).
- Legal obligation (compliance with telecom/DND regulations).
6. RETENTION & STORAGE
We retain your data only as long as necessary for the purposes defined in this notice or as mandated by law/regulators (e.g., TRAI, GDPR). After expiry, data is securely deleted, anonymized, or archived.
7. YOUR RIGHTS
As per DPDPA 2023, GDPR, and IT Act, you have rights to:
- Access – Know what data we hold about you.
- Rectification – Correct incomplete or inaccurate information.
- Erasure – Request deletion of your personal data.
- Restriction – Request restricted use of your data.
- Portability – Request transfer of your data in machine-readable format.
- Objection – Object to processing, including marketing.
- Withdraw Consent – Revoke consent at any time.
- Nominate – Assign another person to exercise your rights in case of death/incapacity.
- Grievance Redressal – Approach our DPO for resolution.
8. SECURITY
Dial4sms adopts ISO 9001: 2015 based standards and industry best practices to safeguard personal data. This includes firewalls, encryption, restricted access, monitoring, and employee awareness training.
9. DISCLOSURE
- We may share data with:
- Employees, affiliates, and subsidiaries.
- Trusted service providers (hosting, cloud, analytics, payment).
- Regulators, government bodies, or law enforcement (if required).
- Business partners in case of mergers, acquisitions, or restructuring.
All disclosures are governed by confidentiality and lawful requirements.
10. CROSS-BORDER TRANSFERS
If data is transferred outside India, GDPR-compliant safeguards such as Standard Contractual Clauses (SCCs) or other lawful transfer mechanisms will be applied.
11. UPDATES TO POLICY
We may update this Privacy Notice from time to time. Updates will be posted on our website, and major changes will be communicated to users directly if legally required.
12. CONTACT DETAILS
Data Fiduciary:
Dial4sms Technologies India Pvt. Ltd.
New #51 Old #117, 2D, JVL Tower, Nelson Manickam Road, Aminjikarai, Chennai –
600029
Data Protection Officer (DPO):
Email: helpdesk@dial4sms.com
